Diaphane Studio led the visual creative for Lancôme Absolue, built around the concept of “the pulse of regenerative energy,” translating the fusion of rose vitality and advanced technology into a refined visual expression. The project spanned the full creative pipeline, from AI concept development and global alignment to shoot execution and KV post-production, deployed across APAC, Europe, and North America.In collaboration with 3D production and cross-market feedback integration, the visual system was continuously refined, ensuring consistency while enhancing performance and audience perception. 透相设计主导 Lancôme 「Absolue」系列视觉创意项目，以“再生能源的脉动”为核心概念，诠释玫瑰能量与前沿科技的融合，构建更具感知力的品牌表达。 项目覆盖全流程视觉执行，从AI概念提案、跨国协同到拍摄与KV后期统一，形成完整视觉体系，并落地于亚太与欧美多市场。同时协同3D影像制作与多地区反馈整合，持续优化视觉方案与适配效率，在保证一致性的同时提升传播表现与用户感知。